Creation of multimedia videos for season finales, events, and competitions, as well as sponsor-oriented content, combining filming, editing, and storytelling to highlight the team’s identity and achievements.
This project focused on the creation of audiovisual content for UPC ecoRacing, the Formula
Student team from UPC ESEIAAT. The objective was to produce dynamic and engaging multimedia
materials that capture the team’s competitive spirit, technical innovation, and community
involvement.
Throughout the season, we produced a variety of videos, including season
recap films, event highlights, and promotional pieces, that documented both the engineering
process and the human side of the team. Additionally, specific video content was created for
sponsors, emphasizing collaboration, technology, and shared values through tailored visual
storytelling.
The creative approach combined cinematic filming techniques with
energetic editing and motion graphics to enhance communication and reinforce the team’s
brand presence across digital platforms.
I participated in the entire audiovisual production process, from planning and filming to editing and post-production. I created highlight videos for competitions and end-of-season events, designed motion graphics, and developed sponsor-focused content that aligned with each partner’s communication goals. The result was a consistent and professional visual narrative that strengthened the team’s public image and engagement.
Adobe Premiere
Adobe After Effect
Adobe Photoshop
